Jon Stein, Founder and CEO of Betterment, the country’s largest robo-advisor with more than $18 billion in assets under management, shares how he built Betterment and why you should join the future of investing.

Some questions answered in this episode:

  • How did you get the idea for Betterment?
  • Why did Betterment start in 2008 during the last recession?
  • How has Betterment grown so quickly?
  • What makes Betterment different and separates it from competitors?
  • What is Betterment’s company culture?
  • What drives Betterment’s focus?
  • Who are the primary Betterment customers?
  • Does it get stressful having so much money under management?
  • How has being located in New York helped Betterment grow?
  • Why does Jon ride his bike to work?
  • What are the biggest highs and lows since founding Betterment?
  • What do Jon’s days look like right now?
  • How often does Jon check email and how does he shut out distractions?
  • How does Jon judge Betterment’s success?
  • Why do so many millennials  struggle with long-term saving and how does Betterment help?
  • Will Betterment be launching any new products in the near future?
  • How many employees currently work at Betterment?
  • What advice would you give to an entrepreneur starting out who is hesitant about growing their company?
  • What is the best thing you have spent money on in the last six months?
  • What additional advice would you give to millennials?

Shoutouts:

Enjoyed this episode? Be sure to open a Betterment account (referral link to get 3 months free). Also, check out our podcast with Keith Blakely to learn more about investing and the economy.

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